Master Accounts are the billing and grouping layer between your Organization and your operational Accounts.
Viewing master accounts
Click Master Accounts in the sidebar (visible to Organization Admins and Master Account Admins).
The list shows each Master Account with:
Name
Number of child Accounts
Total allocated credits
Primary contact
Creating a master account
In the Master Accounts list, click Create master account.
Enter a name and optional description.
Click Create.
The new Master Account appears in the list with no child Accounts. You can now create Accounts under it.
Master account settings
Click a Master Account name → Settings.
General tab
Name and description
Billing contact email
Accounts tab
View and manage all child Accounts:
Create a new Account: click Create account
Edit an Account: click its name
Delete an Account: ⋯ → Delete (irreversible all data is removed)
Members tab
Manage users who have Master Account-level access:
Master Account Admin → Can manage all child Accounts, members, and settings
Master Account Member → Can view child Accounts and reports; cannot manage settings
Billing tab
Credit allocation: Credits are the billing unit in Wonderkind NEXT. The Master Account holds a credit balance that is distributed to child Accounts.
Click Allocate credits.
Select the child Account.
Enter the credit amount.
Click Confirm allocation.
The child Account's balance increases immediately.
Transaction ledger: The Billing tab shows a full history of credit allocations, usage, and any manual adjustments.
Integrations tab
Some integrations (e.g., a shared API key for a feed provider) can be configured at Master Account level and inherited by all child Accounts. This avoids configuring the same credentials in each Account separately.
Deleting a master account
Deleting a Master Account removes all child Accounts and their data (campaigns, jobs, assets).
In Master Account settings, click ⋯ → Delete master account.
Type the master account name to confirm.
Click Delete.
Warning: This is irreversible. All campaigns, jobs, and assets under this Master Account will be permanently deleted.
Related articles
Platform Hierarchy Explained
Managing Accounts
User Roles & Permissions